For some reason, in Italy lately Italian journalists and copywriters have decided that the term “Fashion Victim” is somehow positive.
First a definition:
“Fashion victim is a term claimed to have been coined by Oscar de la Renta that is used to identify a person who is unable to identify commonly recognized boundaries of style” source: wikipedia
“It’s a person who crosses the boundaries of fashion and style, like taking a fad too far, or wearing too many trends at once and therefore taking the look from the glamourous to the ridiculous” – “Instead of looking chic they will look “over the top” because they have no real taste or style” source: urban dictionary
Not a good thing. People make fun of fashion victims. They pity them. They feel superior to them and they don’t want to be them. It’s not something to aspire to or a label to be proud of.
Which makes the following two examples very perplexing. Italian journalists and copywriters, listen up – you’ve been delivered a definition smackdown!
And the examples I saw:
“It’s hard work being a fashion victim.” (I bet it is)
And: “At only 11 years old, the young actress from Mad Men is already a fashion victim.” Poor thing, only 11 years old and already a failure.